If your website is built on WordPress, there are many tools available you can use to optimise your online presence and build your digital business. Here are five the best wordpress plugins that are a must if you’re in — or thinking about entering — the ecommerce game.
1. WooCommerce
Turn your WordPress website into an ecommerce powerhouse with this selling platform. It’s essentially a full ecommerce solution that enables you to add product pages, a shopping cart and checkout pages to your new or existing WordPress website.
You can also use it to set up secure payments, including credit card payments, and is fully customisable to suit your brand’s look. WooCommerce also integrates with Google Analytics, MailChimp and Facebook with key metrics presented in a central store dashboard. There are also paid extensions available that enable you to offer paid memberships and subscriptions, take bookings and collect recurring payments.
2. MailChimp for WordPress
It’s easy for your customers to subscribe to your email communications on your WordPress website with MailChimp for WordPress. Create attractive opt-in forms that are optimised for mobile, and it connects seamlessly with your existing MailChimp account.
Use MailChimp templates to design professional email newsletters, and automatically send them out to your subscriber list (it’s free for up to 2,000 subscribers). You also get access to a range of helpful email analytics — such as open rate and click-through rate — so you can see what works and what doesn’t to evolve your email content over time.
3. Contact Form 7
Easily manage and customise multiple contact forms for your WordPress website with Contact Form 7. You can also filter out time-wasting spam with reCaptcha verification and Askimet.
Contact Form 7 is also completely free, and you don’t need any coding experience to quickly and easily create custom contact forms that will encourage your customers to connect with you.
4. Elementor Page Builder
This instant drag-and-drop page builder is a game changer for designing websites on WordPress. All writing and designing is done directly on the page, which means no tiresome back-end coding.
You can get started customising a choice of more than 100 full-page WordPress templates, or add some style to your existing pages with more than 300 innovative block templates. These are essentially pre-designed sections that you can easily drop into any existing page without redesigning the entire page.
5. Wordfence
It might not be the sexiest aspect of your ecommerce business, but security is nonetheless vitally important. Wordfence is the most popular WordPress firewall and security scanner. The Wordfence firewall identifies and blocks malicious traffic from your WordPress website and features regular firewall rules and malware signature updates.
Or in non-tech speak, Wordfence protects you from potential hacker attacks and all the latest techniques and software they use to invade your system and steal your data.
